Just Eat Takes to the Skies with Drone Delivery Rollout

Just Eat Takeaway.com has taken a significant step towards the future of food delivery, launching its first drone-operated service in partnership with Manna Drone Delivery. The initiative, which debuts in Dublin, Ireland, marks the beginning of a broader rollout that could transform how meals reach customers worldwide.

The partnership allows customers ordering from selected restaurants to opt for drone delivery, receiving their meals in as little as three minutes. By leveraging Manna’s drone technology, Just Eat aims to enhance efficiency, particularly during peak hours, while offering a faster and more convenient alternative to traditional delivery methods.

Revolutionising Food Delivery with Drone Technology

Manna’s drones, operating under the European Union Aviation Safety Agency (EASA) regulations, are designed to safely transport meals from local delivery hubs to customers with minimal delays. Currently exclusive to Dublin, the service is expected to expand across Just Eat Takeaway.com’s international markets, subject to regulatory approvals and local partnerships.

Jessica Hall, Chief Product Officer at Just Eat Takeaway.com, highlighted the company’s commitment to innovation, stating:

“We’re very excited to be working with Manna to offer an alternative form of delivery, ensuring customers receive what they want when they want it. This partnership is the latest in our commitment to testing innovative solutions that enhance convenience and improve user experience.”

Bobby Healy, CEO of Manna, emphasised the impact of the collaboration, calling it a “major milestone for drone delivery in Europe.” He added:

“By combining Manna’s expertise in scalable drone operations with Just Eat Takeaway.com’s vast customer base and logistics network, we’re setting the standard for sustainable, convenient, and safe food delivery.”

A Bold Step Towards the Future of Delivery

This latest venture is part of Just Eat Takeaway.com’s broader strategy to revolutionise the food delivery landscape. Last year, the company introduced in-car ordering through a partnership with Mercedes. Since then, it has expanded its AI-driven customer service assistant, initially launched in the UK. The integration of drone delivery further underscores Just Eat’s ambition to remain at the forefront of technological advancements in the sector.

As consumer demand for speed and convenience continues to rise, drone delivery could become a key differentiator in the competitive food delivery market. If successful, this initiative may reshape how meals are delivered and set a new benchmark for sustainability and operational efficiency across the industry.