​Episode 171 - An Interview with Paul Graham of PG Chips

In this episode of the Ceres Podcast, Stelios and David Miller sit down with Paul Graham, founder of PG Chips, to delve into the family legacy of potatoes, business reinvestment, and the future of prepared chips. Paul shares his journey from working alongside his father in the 1970s to creating a successful, sustainable business that has grown through word-of-mouth. His company now delivers high-quality prepared chips across the UK, serving some of the busiest fish and chip shops while maintaining a dedication to quality and innovation.

Paul explains how the business started with a single rumbler and chipper in a small container and has since expanded to a state-of-the-art production facility. But it wasn’t always easy. He reflects on the challenges of scaling up, dealing with machinery bottlenecks, and the unpredictable nature of working with a natural product like potatoes. However, through long-standing relationships with farmers and constant reinvestment in equipment, PG Chips has continued to thrive.

The conversation touches on broader trends in the industry, including the growing preference for prepared chips in major cities like London and Manchester, which Paul predicts will spread across the UK. He also discusses the impact of rising costs on fish and chip shops and the importance of portion control in maintaining profitability. While the focus has often been on price, Paul argues that taste, quality, and customer satisfaction should drive a successful business.

Stelios and David also raise key operational questions, such as maintaining consistency across different frying methods and what lies ahead for the industry with new legislation on the horizon. Paul shares some surprising insights on the health benefits of thicker chips and the delicate balance between customer expectations and business practicality.

While Paul provides a wealth of knowledge on running a successful prepared chip business, this episode also explores the personal side of his journey—from the early days in the family business to his ongoing commitment to innovation. Tune in to hear more about how PG Chips is leading the way in prepared chips and what the future holds for the industry.

Listen to the full episode on your favourite podcast player now!