​Title: Episode 185: News Review with Jamie Russo – Greggs vs McDonald’s, VAT on Cake, and Government Overreach

In the latest episode of the  Ceres Podcast, host Stelios and guest Jamie Russo dive headfirst into a whirlwind of news stories, offering sharp insights, lively debates, and industry reflections. From the competition between Greggs and McDonald’s to the complexities of VAT on the cake, this episode tackles some of the most pressing issues impacting businesses and consumers alike.

The Battle of Greggs vs McDonald’s

Jamie Russo sets the stage by discussing Greggs’s rise as a major competitor to McDonald’s in the UK. Known for its affordable, convenient offerings, Greggs has captured the attention of cost-conscious consumers, especially when McDonald’s is grappling with global challenges and rising costs.

Stelios highlights the hyperlocal appeal of Greggs, noting its adaptability in expanding menus and opening hours while maintaining affordability. The debate sparks as Jamie points out how rising inflation and the cost of living are pushingconsumers to reconsider eating out, making value for money a priority.

Stelios counters by defending the broader hospitality industry, including fish and chip shops, emphasising that rising prices are an inflationary inevitability and urging businesses to focus on quality rather than just price. He notes, “Inflation affects everything, but good food and great service still hold immense value.”

VAT on Cake: A Recipe for Controversy

The discussion shifts to a provocative proposal: adding VAT to cakes to plug the UK’s budget deficit. Currently enjoying zero VAT, cakes could soon face additional taxation, aligning them with other non-essential luxury items like confectionery.

Jamie Russo dives into the historical complexity of VAT legislation, recalling the infamous Jaffa Cake court case where McVitie successfully argued that Jaffa Cakes are cakes, not biscuits. The duo explores the implications of such changes, with Jamie raising concerns about the added burdens on independent cake makers and small businesses.

Stelios takes a pragmatic view, suggesting a more simplified VAT system and categorizing cakes as luxury items. He reflects on the cultural shift, noting that what was once a rare treat has become a daily indulgence, contributing to rising obesity rates. “Cake is a treat, not a staple,” Stelios argues, proposing reform in taxation and public education around consumption.

Government Overreach and the Nanny State

In a fiery segment, the episode delves into the government’s role in regulating consumer behaviour, mainly through measures like sugar taxes and fast-food proximity bans near schools. Jamie shares a striking example of a fish and chip shop in Wales being required to add vegetables to its menu—a move he sees as impractical and misguided.

Stelios critiques the broader implications of such policies, describing them as well-intentioned but poorly thought out. He underscores the need for clear differentiation between “food” and “treats,” advocating for better education over-regulation. “Telling parents to add broccoli to fish and chips isn’t solving the problem,” he quips, pointing to the deeper societal issues of overconsumption and lack of nutrition awareness.

Employment Reforms: The Employer’s Perspective

The conversation takes a serious turn as Stelios and Jamie discuss sweeping employment reforms aimed at enhancingworker rights. While supportive of fair treatment and job security, the duo raises valid concerns about the potential burdens these changes impose on small business owners.

Jamie advises business owners to stay proactive, ensuring their contracts, handbooks, and policies are up to date. Stelios emphasises the importance of balancing employee welfare with employer sustainability, urging the government to provide better support to business owners navigating these challenges.

Why This Episode is a Must-Listen

Episode 185 of the Ceres Podcast captures the essence of engaging and thought-provoking discourse. Stelios and Jamie expertly balance humour, personal anecdotes, and hard-hitting analysis, offering listeners an insightful look into issues that impact everyday businesses and consumers.

Whether you’re a fish and chip shop owner, a small business entrepreneur, or simply curious about the dynamics of the food industry, this episode delivers value at every turn. Tune in to learn, laugh, and reflect on the challenges and opportunities shaping today’s business landscape.

Make sure to catch the full episode on the Ceres Podcast for deeper insights and discussions that challenge conventional perspectives.